Bradley Woods is recognised as one of Australia’s leading political advocates for the hotel, tourism and hospitality industry. As Chief Executive Officer and Executive Director of the AHA(WA), Bradley is responsible for leading and navigating the many complex issues facing the WA tourism and hospitality industry.

As CEO, Bradley has the responsibility of ensuring that the AHA(WA) provides its members with the highest level of advice, advocacy, training, marketing opportunities and industry events. Bradley has demonstrated a strong capability for developing meaningful public policy solutions, formulating political strategy and delivering successful outcomes for his industry.

For nearly 30 years, Bradley has been one of Australia’s leading advocates for the hotel, hospitality and tourism industry. He has been the CEO of the AHA(WA) since 1998 and previously held the roles of CEO of the AHA Tasmania and AHA National Government Relations Manager.

Bradley has a degree in International Business Relations. He is Chair of Business Events Perth, (WA’s Convention Bureau), Chair of Hospitality Group Training (which specialises in training and industry placement of apprentice chefs), Chair of the Australia Day Council WA, a Board Member of Ronald McDonald House Perth, and the mental health charity Healthy Mind Menu Inc. Bradley also served for six years on the Commonwealth Government’s international tourism marketing agency “Tourism Australia”.

Regarded as an industry expert in tourism, accommodation and hospitality, Bradley has led industry through major crises including the Tasmanian tourism sector’s strategic response after the Port Arthur massacre, the collapse of Ansett, SARS, the WA hotel and hospitality sector’s recovery from COVID-19 and responding to critical international incidents impacting on the reputation of the Australian tourism industry.