Bradley Woods is recognized as one of Australia’s leading political advocates for the hotel, tourism and hospitality industry. As Chief Executive Officer and Executive Director of the AHA(WA) Bradley Woods is responsible for leading and navigating the many complex issues facing the WA Tourism and Hospitality industry.

As CEO, Bradley has the responsibility of ensuring that the AHA(WA) provides its members with the highest level of advice, advocacy, training, marketing opportunities and industry events. Bradley has demonstrated a strong capability for developing meaningful public policy solutions, formulating political strategy and delivering successful outcomes for his industry.

For nearly 30 years Bradley Woods has been one of Australia’s leading advocates for the hotel, hospitality and tourism industry. Bradley has been the CEO of the WA Australian Hotels Association (WA) since 1998 and previously held the roles of CEO of the AHA Tasmania and AHA National Government Relations Manager.

Bradley has a degree in International Business Relations. He is a board member of Tourism Accommodation Australia, and is National Chair of the Commonwealth’s Tourism, Travel and Hospitality Industry Reference Committee, responsible for the industry’s vocational training packages. He is also Chair of Hospitality Group Training, which specialises in training and industry placement apprentice chefs, Chair of the Australia Day Council WA and a Board Member of Ronald McDonald House Perth and mental health charity, Healthy Mind Menu Inc.

Regarded as an industry expert in tourism, accommodation and hospitality, Bradley has led industry through major crises including the Tasmanian Tourism sector’s strategic response after the Port Arthur massacre, the collapse of Ansett, SARS, the WA hotel and hospitality sectors’ recovery from COVID-19 and responding to critical international incidents impacting on the reputation of the Australian tourism industry. Bradley joined Tourism Australia’s Board in August 2017.