Today’s announcement that Perth will again host a pay-per-view event for the Ultimate Fighting Championship (UFC) in 2020 is a major coup for WA’s accommodation hotels and hospitality businesses.
Australian Hotels Association (WA) CEO Bradley Woods said the success of Tourism WA and the McGowan Government in securing UFC 251 shows WA continues to punch well above its weight when it comes to hosting headline international sporting events.
“For Perth to secure yet another UFC fight is testament to the hard work of the State Government and their understanding of the substantial economic benefits that WA derives from attracting these major events,” Mr Woods said.
“Like other headline acts that Perth has hosted, the economic benefit to the state is delivered through the immediate and significant impact of those coming from interstate and overseas, as well as the valuable exposure that WA obtains through global television and social media coverage.”
“At a time when accommodation providers and hospitality businesses are facing the unprecedented dual pressures of the summer bushfires and the evolving situation with respect to coronavirus, securing major events is critical to stimulating visitation.”
“For WA to secure one of only a few UFC bouts outside of North America reflects the success of the last UFC event that we hosted in 2018 and builds on Perth’s growing reputation as a world class city that punches well above its weight.”